Nowadays, more and more people are looking to enhance their facial features in a harmonious and natural way. One of the key areas in this aesthetic transformation is the cheekbones, key to a defined, balanced, and youthful face. Cheekbone augmentation has become one of the most popular techniques in aesthetic medicine, both among personalities from the world of film, fashion, and business, as well as among people who simply want to look and feel better.
Although anatomically they refer to the malar bone, we commonly refer to the cheekbones as the upper area of the cheeks, which also includes the skin and soft tissue. Their shape and projection play an essential role in the balance of the face: Well-defined cheekbones provide volume, youthfulness, and attractiveness.
On the contrary, a lack of projection in this area can give a flat, dull, or aged appearance. And if the cheekbones are very prominent, they can harden the features. Therefore, finding balance is essential.
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